It’s race season and that means you are more than likely to see pit crews (and sometimes drivers) with a Snap-on tool in their hand as they get their cars and motorcycles ready for the next race. Again in 2010, Snap-on tools will be used by the top crew chiefs and pit crews as they get their teams ready every week in their quest for 2010 season championships. Snap-on will once again be involved with the top series and top drivers this year.
In the NASCAR Series, Snap-on has a asponsorship agreement with Penske Racing in the Cup series (Sam Hornish, Kurt Busch and Brad Kesolowsi) and Nationwide Series (Justin Allgaier, Brad Kesolowski, Parker Klingerman).
Again this season, Snap-on will have a major presence at the NHRA tracks as Snap-on enhanced thier sponsorship of Funny Car champion Cruz Pedregon and becomming his primary sponsor. Snap-on will also continue it's sponsorship of Cruz's brother Tony and his Funny Car team. Snap-on will also sponsor 5 time Pro Stock series champion Jeg Coughlin from Cagnazzi Racing as well as Pro Stock Motorcycle racer Steve Johnson.
In another popular race series, IRL, Snap-on will sponsor Penske drivers Will Power, Helio Castroneves and Ryan Briscoe in 2010.
Snap-on’s racing sponsorship also ties in very nicely with Snap-on’s “NO COMPROMISE TOUR™” which is traveling the country this year giving the Snap-on Nation an interactive opportunity to see firsthand the newest and most exciting products Snap-on has to offer. The “NO COMPROMISE TOUR™” will be stopping near several race tracks this year so this will be a great opportunity for our drivers to talk with our customers about Snap-on products.